PPC (Pay per Click) is one of the most popular ad formats in advertising industry. Now the question is what is PPC? On the one side Advertisers want to get more traffic for their website so they pay for advertising pay per click bases. On the other side publishers want to earn money so they place ads on their website that pay them on the basis of pay per click. Pay per click websites work as 3rd party between publishers and advertisers. Those ads are the great way to earn revenue. You should place pay per click ads on web page where you have huge traffic. So in the bellow you will find the best PPC platforms for advertisers and publishers.
Google adwords is the largest PPC network in the world. Ads are displayed on the top and right sides of it’s search results page. You can target by keyword, time of day, keyword search terms and other metrics. Also there are vareity of CPC advertising tipes on Adwords. You can use text ads, display ads, mobile ads and more.
Your contextual ads appear on publisher websites. there are around 180 million people click on ads per month and 10 billion monthly ad impressions.
Propeller is the one of fastest growing multi ad format networks. It provides detailed optimization for each site individually so that you can select for your ad . It has variety of ad formats like CPM, CPA, CPC and CPL.
Advertiser and publishers both can be a part of this patform. This platform is a great option for those who don’t have adsense or any other platform to generate good revenue. If you have huge traffic on sites likes file sharing, video sharing or any other event focus site then its great to use this platform. They offer in average $4 RPM depends on traffic location. Also they have Anti Ad Block feature.
Exoclick is 4rd largest web and mobile ad network based pay per click ad format . Its mainly provides ads for Adult, Lifestyle & Entertainment, Streaming and File Sharing type sites. If your website belongs to the one of those categories then this network will be the best one that fits to your needs. It has more than 5 billion daily ad impression. They offer 20+ different ad format for Desktop, Mobile, Tablet and Smart TVs. They also provide deep targeting data and many optimization tools. Exoclick almost having all famous ad formats Banner Ads, In-strem video, Notification Bar, Popunder, Interstial, Instant Message, Text Ads.
Its provides a search engine to smaller niche website partners. Traffic comes from the people searching for the target keywords that you define.
There are around 300,000 publisher websites that advertise through this platform . There are different futures to get clicks from your target audience.
This platform provides contextual inline text ads. You bid for specific keywords that publishers use in contextually relevant links on their web pages.
AOL offers it’s own solution where you can target a wide range of influential audiences.
PPC ads of this platform you will see on Bing.com and Yahoo.com. There are approximately 151 million searchers in the U.S. Targeting by keyword search terms.
It has 20 billion global impressions per month. Automatic and manual real time campaign optimization.
There are around 2 billion monthly searches on their search engine. It means you can find your audeince there too.
International display advertising platform deliveres 60 billion monthly impressions. It has automatic trading and campaign optimization tools.
Self service contextual ads targeted to users search intent, context of the publisher page and tag clouds.
You can target your ads by channels, keywords and geographic location. You can choose the category of sites you’d like to place ads on.